Strive Notes

Reuters is reporting that the BBC is bringing World News to the US market and launching some new programmes created for the US market.  It will be interesting to see what the take up is.  I used to subscribe to BBC America when I lived over there; now there will be broader access.  I spent a couple years traveling after I left the US and I was always delighted to book into a hotel carrying BBC World. It gave me a taste of ‘home’ no matter where I was.  I’m glad American Strivers will now have a little Beeb in their lives.

Filed under: public relations