StriveOnCall delivers affordable PR
Today we are launching a new service, StriveOnCall, a service for organisations that may not need a PR agency all the time, but would benefit from having access to expert help.
The idea came up when earlier this year I met with folks from more than a dozen companies here on the Isle of Man. It was clear that there is a real need for sophisticated marketing and PR expertise, but the cost of agency retainers puts this help out of reach for most SMEs.
StriveOnCall involves a small, one-off subscription fee and ensures a senior Strive partner is always just a phone call away. So if a client wants to brainstorm ideas, get an unbiased opinion of marketing initiatives or get some advice in a crisis, all they have to do is pick up the phone.
The StriveOnCall service includes:
- a strategy workshop
- message development
- market intelligence/media monitoring
- reactive media relations support
- media coaching
- ongoing strategic counsel
- other ad-hoc services
I think that StriveOnCall is a great, low-risk way for SMEs to add strategic public relations to their marketing strategies. It will give an immediate, but highly cost-effective, boost to in-house skills.
To find out more, give me a shout or shoot me an email.
Filed under: public relations
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Your blog, along with other ways (speaking, writing, etc.) you can underscore your value as a PR resource will help with the success of this effort greatly. Good luck with it!
Nice work Striver! I’ll be interested to see how this works. There is a lot of opportunity on this side of the pond as well for such a service. Expansion could be a possibility.
We’ve had a few calls. So far, so good!