Posted on May 30th, 2007 by sherrilynne
Every time I’m at Spill The Beans, there is a panic while I search the bottom of my handbag to try to come up with £1.20 to pay for my coffee. It’s not as if I’m skint or anything … I just never seem to have any cash on me.
It seems I’m not alone in [...]
2 Comments »
Filed under: public relations
Posted on May 26th, 2007 by sherrilynne
One hundred vintage machines will be led in a re-enactment parade by Rem Fowler’s Norton — exactly 100 years after he rode it to win the twin-cylinder class in the first ever motorcycle TT.
George Cohen has spent the last few years restoring the 100-year-old motorcycle. He will ride the Norton with other competitors around a [...]
No Comments »
Filed under: public relations
Posted on May 25th, 2007 by sherrilynne
Things are starting to settle down now, and I’m getting back into the swing of blogging. Here are my faves from this week:
1. The top ten reasons why PR doesn’t work. Guy Kawasaki features a list compiled by Margie Zable Fisher. She seems to place a lot of blame on the client. [...]
1 Comment »
Filed under: public relations
Posted on May 24th, 2007 by sherrilynne
The fast food chain McDonald’s is pushing to change the Oxford English Dictionary (OED) definition of “McJob”, claiming that the term - established in the English language - is insulting to the thousands of staff working in the service sector, according to a story by Guardian consumer affairs correspondent, Rebecca Smithers.
The company is seeking to [...]
3 Comments »
Filed under: public relations
Posted on May 22nd, 2007 by sherrilynne
The phrase ‘I’m working from home today’ strikes fear into one in five managers who hear ‘I’m taking it easy today’, according to new research from Mitel.
More than a third of managers feel that, if allowed to work from home, staff would use working hours for personal activities, such as taking a longer lunch. And [...]
4 Comments »
Filed under: public relations
Posted on May 20th, 2007 by sherrilynne
Ever notice that the busier work gets the fewer the blog posts? There’s so much going on here at Strive PR right now, you can’t imagine.
But I did want to take the time to let everyone know that we’ve received accreditation for the Isle of Man DTI Business Support Scheme. It means that qualifying [...]
4 Comments »
Filed under: public relations
Posted on May 8th, 2007 by sherrilynne
How jargony does that sound? Well I heard it at Internet World so what do you expect? Digital marketing agency Imano was at the show to launch its new book Ecommerce 2.0, the evolution of ecommerce.
It’s an excellent, detailed explanation of how the interactive web is changing marketing and customer relationship strategies. [...]
No Comments »
Filed under: public relations
Posted on May 5th, 2007 by sherrilynne
Here’s a look at the most popular Strive Notes over the past month:
5. Happy Easter Somerfield chronicles the public relations disaster for UK supermarket Somerfield, whose agency Brando stuffed up good and proper. Is Easter the celebration of the birth of Christ or his reincarnation? Someone’s not sure.
4. Always a popular post, [...]
1 Comment »
Filed under: public relations
Posted on May 4th, 2007 by sherrilynne
The Isle of Man Examiner ran a nice story about the Ramsey Grammar School’s Enigma Enterprise who recently won Company of the Year in the Junior Achievement Young Enterprise programme here in the Isle of Man. These six-formers developed and successfully marketed a pack of souvenir playing cards to commemorate the 100th Anniversary of [...]
No Comments »
Filed under: public relations