In PR consulting, getting a new client is like taking a new lover. When the consultant and the client first become aware of each other they feel a strong attraction. They may spend some time together getting to know each other or they may jump right in. Then when they first get together there is [...]
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Filed under: public relations
photo credit: Simon Grossi
I spent the day yesterday at the ACPO-APA International Policing Exhibition and Summer Conference, with a client. From a media relations perspective it was a successful day with lots of meetings and interviews. But, as is usual in modern-day trade shows, there was pretty much no footfall. No visitors to the [...]
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Filed under: public relations
After a lifetime of being a stickler about getting it right, and a haranguing harridan when people have the temerity to get it wrong – for example. to mix up their ‘theirs’ with their ‘theres’ and, what is worse, to get apostrophes wrong (someone emailed me its’ today – twice in one press release – [...]
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Filed under: writing
Image via Wikipedia
Tuesday 17 June 2008 was a pretty important day in the Internet world.
It’s the day that Mozilla released Firefox 3, a new and improved version of its free web browser that has become the biggest rival of Microsoft’s Internet Explorer. As part of Mozilla’s launch strategy, they planned an attempt to set a [...]
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Filed under: Tech Talk
Image via Wikipedia
Some simple rules to help make a media interview as successful as possible. Have I missed anything off?
Do:
Have three positive message points
Get message points in before the interview ends
Know your stuff
Smile and be friendly
Know the format of the programme, style of the publication and of the journalist
Mention your company’s name frequently
Imagine you’re [...]
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Filed under: public relations
It’s been a busy week, but I’ve managed to check out most of my fave blogs this week. Here are the posts Iiked the best.
1. On Pro Blogger, Darren Rowse explains why PR people are starting to contact bloggers in droves and how to handle them in Understanding PR people for fun and profit. Good [...]
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Filed under: public relations
Every weekend I look forward to sipping a cup of java and reading the UK public relations profession’s trade mag, PR Week. I love it; I really do. It’s chock full of interesting stories about the business I’m so passionate about. There is news, campaign case studies, media profiles and collection of columnists worth reading. [...]
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Filed under: Media, public relations
Hello all you Isle of Man bloggers, would be bloggers and online marketers out there! If you’re like me, you want to be able to put a face to the name to the growing number of people online in the Isle of Man. I think it’s high time we formed our own Third Thursday Social [...]
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Filed under: Strive Public Relations Limited, public relations
Welcome to the third installment of THE Journo, Strive Notes’s…modern day ‘meet the press’. Today I’m very pleased to feature the hard man of news from Manx Radio….Sir Stuart Peters.
Name: Stuart Peters
Title: Senior Broadcast Journalist. Producer and presenter of ‘Mandate’ - our early morning news and current affairs hour
Employer: Manx Radio
Beat: Isle of Man [...]
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Filed under: Media
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Rackspace Hosting, one the UK’s biggest hosting companies, has just built a carbon-neutral data centre in Slough.
It’s powered by renewable energy sources from Scottish and Southern Energy’s dedicated bio-mass plant built right next door to the data centre. The plant burns wood chips, waste paper and fiber fuel to create electricity, hot water [...]
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Filed under: Tech Talk
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One of the best things about Sundays is that I have the time to sit back with a coffee and actually read people’s blogs. Not just scan the headlines. Not just skim the narrative. But actually read, comment and bookmark. This is part of what makes a Sunday special. [...]
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Filed under: public relations
The Apprentice is over, long live the queen (Lee Mc that is). Of course he won because, despite lying about his university credentials on his CV and misspelling ‘tomorrow’, he reminded Sir Alan of himself, and who better to promote than someone in Sir Alan’s own image?
Sorry, Lee didn’t ‘lie’ but said he ‘misconstrued information’which [...]
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Filed under: Media, public relations
Peter Rogers, who was Capital Radio Group’s Creative of the Year 2003 and three times a nominee in the London International Advertising awards, has speaking at the International Business School in the Isle of Man earlier this week.
He entered the seminar room to the powerful music “Battle Without Honor or Humanity” (which you may recognise [...]
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Filed under: public relations
Image by Getty Images via Daylife
With the news that JK Rowling’s 800 word short story was sold at a charity auction for £25k and that London Mayor Boris Johnson will pocket £250k a year for a weekly column in the Telegraph, I do believe it’s time I should have a chat with my editor at [...]
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Filed under: Media
A friend from the UK came over for the TT practice weekend. We were enjoying the sunshine on Saturday, snapping pix of each other all day long.
But, she asked, if I were to upload them to Facebook could I please not tag her? The reason? She’d thrown a sickie at work and didn’t want her [...]
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Filed under: Tech Talk
Here’s some of the posts I enjoyed the most over the past week. They are not in any particular order of importance but are all interesting to me. I hope they are to you too.
1. It looks like the beleaguered Mr. Brown has been knocked back by Ogilvy UK. They say his fees are ’small [...]
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Filed under: public relations
Each month, I write up a round up of the previous month’s most popular posts on Strive Notes. Interestingly, this month only one of the fave five relates to PR…the rest are tech stories. Things that make you go hmmmmmmmm. Perhaps we’re not engaging in the PR conversation the way we should be? I’ll think [...]
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Filed under: Strive Public Relations Limited, Tech Talk
Image by jovike via Flickr
Britain’s brightest lie and they can’t spell either. That’s the conclusion you can draw from The Apprentice that speeds to its conclusion next week with four, rather than two candidates who are, the programme makers tell us, the tycoons of tomorrow.
They include Lee McQueen who’s a likeable chap, tall, good looking, [...]
3 Comments »
Filed under: Media
Whoa! It’s been a busy month with lots of activity at Strive Notes. You may have noticed a new badge in the right margin at the bottom. Strive is climbing the ranks in the PR Friendly Index and we are very proud to be recognised as of the most popular PR blogs. Thanks to everyone [...]
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Filed under: public relations
Here’s a little explanation about why I wrote the dos & don’ts post earlier this week.
At the end of each month, those of us in the PR consulting business go through a self-flagellation exercised called ‘compiling activity reports’. It’s a tortuous affair where we take a look back over the past four weeks and draw [...]
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Filed under: public relations
I know we’ve been reading a lot about bad pitches from PRs these days. How about letting some bad behaviour from journos get some air time too?! If they want us to help them do their jobs, they should show a little respect.
Dos and don’ts for jounros if you want to get the [...]
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Filed under: Media, public relations
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