Strive Notes

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Venue:   Ballakermeen High School, Douglas

Date:      Wednesday 29th October 2008

Speaker:  Dotperformance

Time:       Doors opened at 18:00 for an 18:30 start.

Web site visibility – the ease with which potential customers or visitors can find a web site among a myriad of competitors – is a crucial factor in a site’s success or failure. Hundreds of new websites are springing up across the Internet every day and all of them are vying for the same viewers you are trying to attract to your website. Search engine optimisation is important, given that more new web site visitors come from search engine referrals than from any other source, but the term is ambiguous, widely misunderstood and probably overrated.

This Masterclass is aimed at helping you understand how you can maximise the visibility of your website, using search engines positively stimulate more organic traffic. The BCS IoM will seek to separate myth from reality and to answer any questions you may have around how you can make your website more attractive to search engines.

Admission is free and everyone is welcome.

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Filed under: Marketing, public relations