Debunking six social media myths

Posted on February 21st, 2009 by sherrilynne

BusinessWeek is running an excellent article by BL Ochman entitled ‘Debunking six social media myths’.  This is a must read for any organisations thinking of dipping their toes into the Web 2.0 water.  Popular misconceptions include:

  • Social media is cheap, if not free
  • Anyone can do it
  • You can make a big splash in a short time
  • You can do it all in-house
  • If you do something great, people will find it
  • You can’t measure social media results
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Filed under: Media

2 Responses to “Debunking six social media myths”

  1. B.L. Ochman , on February 21st, 2009 at 6:00 pm Said:

    Thank you so much for the shout out on my article! Much appreciated!

  2. Debunking Six Social Media Myths « Dr. Scott’s Cool Marketing and Business Blog , on February 24th, 2009 at 2:15 pm Said:

    [...] Debunking six social media myths (strivepr.com) [...]

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