Online reputation management

Posted on June 24th, 2009 by sherrilynne

A lot of people in the Isle of Man are quite excited about the Government’s initiative to help get Island retailers online.
There’s been some negative publicity about the e-commerce platform that’s been selected and since I write about technology on these pages every week, I’ve been following the story with interest.
For someone in my line [...]

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Filed under: public relations

Social networks and hackers

Posted on June 21st, 2009 by sherrilynne

A friend of mine opened her Hotmail account this week to find a bunch of bounce back messages that indicated her full address book had been spammed and all her contacts had been deleted.
What an embarrassment and a hassle.
She was quite sure that no one could have access; no one knew her password. So how [...]

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Filed under: Tech Talk, public relations

Social Media Club IoM: Third Thursday 18 June

Posted on June 12th, 2009 by sherrilynne

Image of Social Media Club

TT Festival 2009 is in full swing here in the Isle of Man, but next week it will be back to work and normal life.  So hopefully everyone will have time to turn up at Paparazzi for the Social Media Club’s Third Thursday get together.
Each month, the Island’s bloggers, Twitterers, Facebookers [...]

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June 10: PR top 5

Posted on June 10th, 2009 by sherrilynne

1. Steve Rubel and his colleagues at Edelman have put together a white paper on the role of search engine visability in reputation management. The main contention is that increasingly, search engines will have a critical impact on how brands are perceived. It’s well worth the read, especially the information regarding the importance of benevolence [...]

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Riding the Google Wave

Posted on June 8th, 2009 by sherrilynne

Image via CrunchBase

It’s true. Google is cool.  It’s still in development, but the world got a preview a few days ago with a developer preview and what we saw is ‘way cool’. I can’t wait to ride the Wave.
Google Wave co-creator Lars Rasmussen is also one of the people behind the development of Google Maps.  [...]

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June 4: PR top 5

Posted on June 4th, 2009 by sherrilynne

There seems to be a theme about ‘giving it away’ in the PR blogosphere this week.  I guess it’s a sign of the times, but what about those green shoots we keep hearing about?  Either way, here’s my top 5 blog posts from the past week.
1. Lloyd Gofton has a go about ‘devaluing PR’.  He [...]

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Getting quality PR on the cheap

Posted on June 2nd, 2009 by sherrilynne

I laughed until I cried when I watched this the first time.

Thanks to Steve Waddington for pointing it out.

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Is your company Web 2.0 secure?

Posted on June 2nd, 2009 by sherrilynne

Image via CrunchBase

Web 2.0, or the social web, is impacting in the workplace and is changing the way organisations conduct business as more of these interactive applications make their way into the corporate environment.  Though many Web 2.0 services were designed for consumer use rather than business use, organisations across all industries are already using [...]

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Filed under: public relations