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Three out of four Fortune Global 100 companies are using social media in some way, according to a study published by Burson-Marsteller, the global PR firm.
Twitter has proven the most popular with 65% of the Fortune Global [...]
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Filed under: Social Media
This is a cross post from our new blog sherrilynnestarkie.com. Please reset your RSS to the new site!
If you’re already using Facebook, Twitter and email you might wonder why you’d ever want or need to get involved in Google Buzz. The new social service, launched last week, seems to mimic many of [...]
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Filed under: Social Media
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Mark your calendar! I’m running a ‘Getting to grips with social media’ workshop on 30 March 2010. Last November’s event proved very popular. It was sold [...]
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Filed under: Social Media, events
This is a cross post from our new blog sherrilynnestarkie.com. Please reset your RSS because Strive Notes will be shut down at the end of February 2010.
If 2009 was the year of Twitter, then let 2010 be the year that social media comes of age and takes its rightful place at the centre of [...]
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Filed under: Social Media
This is cross posted from our new blog at sherrilynnestarkie.com. Please adjust your RSS now, because before long Strive Notes will be disappearing.
Thanks to the more than 50 people who came out last week to Super Third Thursday, this year’s first meeting of the Isle of Man Social media club. Our speaker was [...]
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Filed under: Social Media, events
Image by virtualreality via Flickr
I read BusinessWeek’s article ‘Beware Social media Snake Oil’ with interest because it’s a subject I’ve been thinking a lot about recently.
Over the past couple of week’s I’ve run into a few people claiming to be social media consultants who, after a few minutes discussion, reveal themselves as having not really [...]
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Filed under: Marketing, Social Media, public relations
So you’ve set up your Facebook Fanpage and are running adverts to help attract fans. Soon you’ll have a whole community queuing up to buy your products and services. Setting up a Fanpage couldn’t be easier, and becoming a fan is almost effortless…one simple click of a mouse and voila!…instant fan. The sales will be [...]
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Filed under: Social Media
The Isle of Man Social Media Club meets the third Thursday of each month and everyone is welcome.
On 21 January 2010, we are kicking off the New Year with Super Third Thursday with guest speaker Chief Inspector Mark Payne of the West Midlands Police.
Chief Inspector Mark Payne is responsible for the smooth running of [...]
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Filed under: Social Media, events
Yesterday we held our first open course of our workshop: Getting to grips with social media, and it was a resounding success! Twenty-four people, representing a range of industry, public and private sector and various job descriptions, turned up for this four-hour session that covered everything from the basics about tools and social platforms to [...]
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Filed under: Social Media, events, public relations
Image via CrunchBase
‘OMG! I HATE MY JOB! My boss is a total pervvy ****** always making me do **** stuff just to **** me off. ******!’
This is the Facebook status line recently published by one not-so-motivated employee after a hard day’s toil.
Unfortunately for the staff member in question, the following comment is posted below hers.
‘Hi [...]
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Filed under: Tech Talk
Image via CrunchBase
It’s been pointed out to me a few times over the last few days that within a couple of hours of my interview with Manx Radio’s Stuart Peters about Twitter, the site crashed and was down for hours. The implication is that Talking Heads audience members flocked to the microblogging site in droves [...]
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Filed under: Tech Talk
Next week is the third Thursday of August and that means that the Isle of Man Social Media Club is getting together for lunch at Paparazzi in Douglas.
Maybe you are trying to figure out Twitter, of have just established a Facebook Fan Page. Or maybe you’re a seasoned blogger with a long history in Digg. [...]
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Filed under: events
Image by Getty Images via Daylife
Anyone in the Isle of Man who still thinks social media is not important or that only a ‘few geeks ever pay attention to that stuff’ could learn a lesson by opening today’s newspaper, The Manx Independent.
Page 3 is dominated by a story about a KSF depositor’s musical protest that [...]
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Filed under: Social Media, public relations
Today the UK national media were reporting that social network sites like Facebook and Twitter are no longer the preserve of the young with middle-aged people (like me!) logging into them in ever-larger numbers based on a report published by Ofcom, the communications regulator.
I got a call from Manx Radio here in the Isle of [...]
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Filed under: Social Media, public relations
Michael Jackson via last.fm
Some say it rivals the deaths of Diana and Elvis as a ‘remember where you were when you heard the news’ moments.
For millions and millions of people around the world, hearing news of the sudden death of Michael Jackson was like hearing about an old friend. But this time it was different.
This [...]
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Wow, time is racing by! Next week 16 July is Third Thursday in the Isle of Man and that means that everyone is invited to drop in for lunch with the Social Media Club at Paparazzi on the Promenade in Douglas 12.30 to 14.00.
Anyone who is interested in Twitter, Facebook, blogging, podcasting or any online [...]
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Filed under: public relations
Image via CrunchBase
Down on your luck? When looking for a job, the old adage ‘it’s who you know’ has never been more true because online social networks are rife with opportunity for job seekers.
And for professional people in the Isle of Man that means LinkedIn. I’ve been on LinkedIn since early 2006, but it wasn’t [...]
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Filed under: public relations
Image by Getty Images via Daylife
This morning I was dismayed, if not surprised, to see that C/net had picked up on the story about the Isle of Man’s KKK Facebook site.
The story had come to my attention a few days ago via the Island grapevine and then I saw news accounts of it from both [...]
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Filed under: public relations
Image by luc legay via Flickr
Over the past four weeks we’ve had a student from the London Film School working in our offices. John Craine is pursuing a MA film making, but wanted to get an understanding of the PR profession. We tried to give him a chance to experience a broad range of PR [...]
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Filed under: public relations
The Isle of Man Social Media Club met this week, as it always does on the Third Thursday of each month. Our group is growing and we are seeing lots of ‘just curious’ folks coming out now. No doubt this week’s Twitter exploits by Ms Winfrey and Mr Kutcher will help in spreading the social [...]
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Image via Wikipedia
Time races by. I can’t believe it’s almost time, once again, for the Isle of Man Social Media Club’s ThirdThursday get together. We meet on the third Thursday of each month, and that means 16 April is the day! The Social Media Club’s mission is to:
1. Expand media literacy
2. Share lessons learned among [...]
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Filed under: public relations
Image via CrunchBase
I’ve noticed of late that my Facebook is getting weird. I don’t mean just the new layout. It’s the activity I’m seeing and my community as a whole, that are getting a bit strange. Seeing friends from high school, college, different places I’ve worked over the years alongside my kids, cousins and drinking [...]
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Filed under: public relations
Image via CrunchBase
Branding, when done well, generates predictable attitudes and behaviours in people.
So people expect Virgin to provide quality, innovative products and services and when Ryan Air hinted that they’d consider charging for the use of the toilet on their aircraft, people might have laughed at the suggestion, but no one was surprised.
Branding problems start [...]
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Filed under: Tech Talk, public relations
Following on from the success of our first ever Super ThirdThursday in February everyone is invited to attend our lunch meeting 19 March 2009. We revert to ‘regular’ format for this one, so that means we all meet at Paparazzi in Douglas at 12.30. We had a record turnout last month so I hope all [...]
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Filed under: events, public relations
BusinessWeek is running an excellent article by BL Ochman entitled ‘Debunking six social media myths’. This is a must read for any organisations thinking of dipping their toes into the Web 2.0 water. Popular misconceptions include:
Social media is cheap, if not free
Anyone can do it
You can make a big splash in a short time
You can [...]
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Filed under: Media
Image via Wikipedia
For more than two years now, I’ve been banging on about the read/write web, social media and online networks in these pages in the hopes that readers will start to get as excited as I am about the new opportunities offered by Web 2.0.
Finally, I’m seeing signs that enthusiasm in the Isle of [...]
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Filed under: Tech Talk
February’s meeting of the Isle of Man Social Media club is open to all and is taking on a whole new personality. The first-ever Super ThirdThursday takes place on 19 February, 12.30 to 14.00 at the Claremont in Douglas.
First of all, you don’t have to buy your own lunch because Strive PR is sponsoring the [...]
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Filed under: events
Image via Wikipedia
It’s a really busy time for us, but I’ve been trying to keep an eye on who’s saying what. Here are my picks of some of the best content from the last week or so.
1. Dave Winer explains how investigative research happens in the blogosphere. But is this collaborative, open approach really journalism? [...]
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Filed under: public relations
ThirdThursday was a rather ‘intimate affair’ this month and I thank John Jamie, Charlotte, Chris, Nathan, Charlie and Owen for attending.
One thing is clear, we need to make a few changes to breath some fresh life into this initiative, so that’s what we are going to do.
Next month, we’re going to change the venue, have [...]
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Filed under: events, public relations
Image via Wikipedia
I’ve been trialling a new feedreader this week, and while I can’t say too much about it yet because it’s pre-beta, one thing is for certain, I certainly have been getting a gander at a broader range of Internet content as a result. This is reflected in this week’s top 5.
1. Charles Arthur [...]
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Filed under: public relations
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