Posted on April 21st, 2006 by sherrilynne
I wish to salute Queen Elizabeth II on the occasion of her 80th birthday. She’s had her PR ups and downs over the more than 50 years she’s been on the throne; but she has persevered and remains the most popular Royal and is the much loved “working grandmother” of the nation.
Shortly after the abdication scandal of Edward III, [...]
2 Comments »
Filed under: public relations
Posted on April 7th, 2006 by sherrilynne
The main purpose of this blog is to have a forum where we can all have a chat as if we were sharing a cube instead of working virtually. So if we ran into each other around the coffee pot this morning, I’d be asking what you thought about last night’s BBC news coverage of [...]
4 Comments »
Filed under: Uncategorized
Posted on April 3rd, 2006 by sherrilynne
Is there a difference between male and female public relations professionals? I can’t really believe that in the year 2006 we are still considering gender as a professional issue, but the question has come up three times since Friday.
First of all, Friday morning I was having a chat with an associate (male age 60+) about how [...]
7 Comments »
Filed under: Uncategorized
Posted on March 25th, 2006 by sherrilynne
I want to get a discussion going about working on spec. When i was starting out, I was pretty shocked to see how much work UK PR agencies did upfront just to get a foot in the door. I was at an agency in Milton Keynes that would take whole teams of people off billable client work to research and write a [...]
11 Comments »
Filed under: Uncategorized
Posted on March 21st, 2006 by sherrilynne
You may not be 99 or even 86 but you still need to Get Smart. People who work independently tend to focus on core business. That is, delivering services to clients and developing the business. We seldom think about our professional development because we can’t bill time spent in training sessions or attending seminars. This is reality.
And, [...]
1 Comment »
Filed under: Uncategorized
Posted on March 14th, 2006 by sherrilynne
Well even Rupert Murdoch is catching on. Monday night he gave a speech to The Worshipful Company of Stationers and Newspaper Makers in London about how technology is shifting the power and the influence of the media away from publishers and editors to the actual consumers of the news and information. Well, I guess he [...]
No Comments »
Filed under: Uncategorized
Posted on March 10th, 2006 by sherrilynne
Virtual operations deliver all kinds of benefits. No communting, lower costs, flexible working are just some. We have meetings on the phone, discussions on the blog and chat over IM; it’s almost like sitting in the next cube. To develop business we send email pitches, direct people to the website and encourage word of mouth online. But I can’t [...]
3 Comments »
Filed under: Uncategorized
Posted on March 3rd, 2006 by sherrilynne
It seems that fellow Ottawan, author Margaret Atwood, buys into the virtual way of doing business, in a really big way. Her company has created a technology that will allow her to attend book signings around the world, greet fans and personally dedicate copies of her latest novels, all from the comfort of her own [...]
4 Comments »
Filed under: Uncategorized