Posted on July 27th, 2008 by sherrilynne
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Apparently Max Clifford had been advising, on a pro bono basis, Robert Murat, the man who for a time was at the centre of the investigation of the disappearance of Madeleine McCann.
This week, Murat received a payout of £500k from the British media for publishing unfounded accusations about him. He has also [...]
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Filed under: public relations
Posted on June 21st, 2008 by sherrilynne
Every weekend I look forward to sipping a cup of java and reading the UK public relations profession’s trade mag, PR Week. I love it; I really do. It’s chock full of interesting stories about the business I’m so passionate about. There is news, campaign case studies, media profiles and collection of columnists worth reading. [...]
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Filed under: Media, public relations
Posted on May 17th, 2008 by sherrilynne
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I see in PR Week that the charity Samaritans have enlisted the services of Pete Doherty to publicise a celebrity football game this weekend.
On the surface it seems like a good idea. Using established musician to promote is service to young people is an excellent strategy for Samaritans, who provide free, confidential emotional [...]
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Filed under: public relations
Posted on December 16th, 2007 by sherrilynne
There’s an interesting story it today’s Telegraph about the effect any economic downturn might have on the PR industry.
Columnist Richard Rivlin writes, “…the industry of spin continues to enjoy strong growth compared with advertising and other parts of the marketing mix…”
The article then goes on to profile Freshwater as a firm that is destined to [...]
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Filed under: public relations
Posted on December 9th, 2007 by sherrilynne
If you thought that social media could not have an effect on your business because it’s not consumer focused, go ask the folks at Transense Technologies.
Their customers are large automotive manufacturers. Transense makes devices which improve the control of a car by monitoring tyre pressure.
It was only a few weeks ago that the company [...]
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Filed under: public relations
Posted on April 28th, 2007 by sherrilynne
I noticed on the news page of this week’s UK PR Week is running a story headlined Ex-Infopress head pioneers virtual comms agency. Congratuations and good luck to David Watson, former CEO of Infopress on the launch of his new venture, Campaignteam.
As far as David being proclaimed a pioneer? Well so be it. But [...]
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Filed under: public relations
Posted on September 22nd, 2006 by sherrilynne
This week I posted a record number of items to del.icio.us. There is just so much good original content and informative debate going on. It was hard to choose my favourites. But here they are in no particular order.
1. Steve Rubel has an interesting post about how Wikipedia articles on the top US advertisers are among the most highly ranked pages in [...]
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Filed under: public relations
Posted on April 28th, 2006 by sherrilynne
Here’s what I’ve been reading. What have you been reading?
1. Sex in the City Pitch in which Kevin Dugan posts one the funniest party invitations I’ve ever seen. ‘I don’t remember meeting you but my invites only go to a select few…aren’t you lucky?’
2. Afraid of process? At H&K there is a discussion about how adherence to [...]
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Filed under: public relations