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With many global brands such as Ford, Coke and Harvard Business School getting into it, blogging has gone quite mainstream, in the USA at least.
But the corporate world is now just waking up the world of microblogging, Twitter, Plurk and Spoink, if you like. So when Exxon Mobil jumped into [...]
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In the last couple of weeks we’ve seen two new internet launches designed to upset the market. In one case it’s an industry leader going after an open source success; the other sees a start up taking on the global leader. Let’s start by taking a look at Knol, Google’s attempt to unseat [...]
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It’s surprising how many people still are unaware of RSS (Really Simple Syndication) when you consider how it can help individuals and companies make the most of the internet.
RSS are web feed formats used to publish web content frequently and deliver information directly to the desktop of subscribers for free.
Industry research shows that tens of [...]
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Despite the widescale adoption of wikis, blogs, intranets and other forms of internet communication, email remains the killer app that keeps us all in touch.
Sending an email has become as natural as drawing breath.
In fact, we are inundated with emails, both wanted and unwanted. We have sophisticated filtering technologies that [...]
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Tuesday 17 June 2008 was a pretty important day in the Internet world.
It’s the day that Mozilla released Firefox 3, a new and improved version of its free web browser that has become the biggest rival of Microsoft’s Internet Explorer. As part of Mozilla’s launch strategy, they planned an attempt to set a [...]
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Rackspace Hosting, one the UK’s biggest hosting companies, has just built a carbon-neutral data centre in Slough.
It’s powered by renewable energy sources from Scottish and Southern Energy’s dedicated bio-mass plant built right next door to the data centre. The plant burns wood chips, waste paper and fiber fuel to create electricity, hot water [...]
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Each month, I write up a round up of the previous month’s most popular posts on Strive Notes. Interestingly, this month only one of the fave five relates to PR…the rest are tech stories. Things that make you go hmmmmmmmm. Perhaps we’re not engaging in the PR conversation the way we should be? I’ll think [...]
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Filed under: Strive Public Relations Limited, Tech Talk
Remember life before the Internet? Think back 12 years or so. What was your work life like? How many computers did you have? How many secretaries were on your team? How big was the stack of post and memos you received each morning? Now, could you to go back to working that way?
We might just [...]
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Filed under: public relations
When software behemoth Microsoft jumps on any one bandwagon, trends and fads immediately turn into real world propositions. So when our friends in Redmond revealed their new Live Mesh last month, software as a service (SaaS) had fully come of age.
Of course MS doesn’t use the SaaS category that we’ve all come to understand, instead [...]
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I tend to write quite often about Facebook, but it’s another social network that is actually the global leader in terms of users.
MySpace has more than 200 million registered users worldwide and has claimed to be the driving force behind many cultural phenomena such as Lily Allen, the Arctic Monkeys and Enter Shikari.
Also, [...]
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Global investment in Web 2.0 tools for the business market will rise to £2.3 billion by 2013, according to Forrester Research.
This represents an annual growth rate of 43 per cent. But Forrester believes the sector may begin to dwindle in five years’ time.
This is hardly crystal ball stuff. Five years is two [...]
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I have been telling people for several months that Twitter will be the Facebook of 2008. And with each passing day I become more convinced.
My first Tech Talk column about Twitter was published last April when I said how boring it was, with constant tweets about what someone is eating and which socks [...]
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I am doomed. I have suspected as much for some time now, but a new study makes me almost sure. I think I may be an internet addict. Evidence comes in the form of an article published by Dr Jerald Block in the respected American Journal of Psychiatry.
He argues that internet addiction is now so [...]
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Filed under: public relations
We have been trialling Google Apps in recent weeks and I have been very impressed. Google wraps several products into an excellent package to use with your own domain name. It is an offer that resembles Microsoft Office and includes email, a calendar, chat, word/spreadsheet/presentation software, a web page editor and a structured wiki site [...]
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Internet companies are holding an enormous amount of consumer data that can provide companies with deep market insight. A new study has revealed that, by tracking what individuals search for and where they go on the internet, the Googles and MSNs of this world know what people like and what is important to them. This [...]
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When starting out in business here, it does not take too long to figure out that everyone knows somebody involved in, who is knowledgeable about or who can influence some aspect of every single deal you are involved in.
If you want to be successful here, you need to be aware of the various networks that [...]
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It has now been 10 years since businesses started to ‘get’ the web.
Almost overnight, brochure sites started flying up and people have been taking the internet pretty seriously ever since. But has going online paid off for small and medium-sized enterprises (SMEs)?
Some say no. Cranfield University’s Professor Andrew Burke has just published a study into [...]
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Ask anyone in business which IT risks he or she fears the most and you will no doubt hear about hostile attacks or trojans and virus risks, right?
Wrong! It is more likely that you will hear about system availability or lack thereof.
But there is a wide range of risks that organisations must work to mitigate [...]
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Filed under: public relations
About eight weeks ago, I finally succumbed to temptation and joined the ‘cult of BlackBerry’.
I had been dragging my feet about getting on board, having seen people I know become blackberry addicts — constantly checking emails and immediately responding to every missive, whether they were sitting at the dinner table or had yet to even [...]
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If you have read anything about the technology industry in 2007 – including this column – you will know that there is a huge technology boom surrounding Web 2.0 and this new internet bubble is driving global growth in the technology sector. Right? Erm … well, actually not really.
According to a recent report from [...]
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Have you Googled yourself lately? If you are like most people, you probably have.
Internet users are becoming more aware of their digital footprint, according to new research from the Pew Internet and American Life Project. Almost half the respondents to a recent survey — 47 per cent — said they had searched for information about [...]
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As the year draws to a close, many industry pundits are taking some time to peer into their crystal balls to make predictions for the year ahead.
One technology that had a lot of hype in 2007 is destined for great things next year. Research firm Gartner predicts that virtual worlds will have a significant impact [...]
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It’s no secret that the banking industry has had more lows than highs over the past few months.
Barely a day goes by without some mention in the business news media of Northern Rock, the US sub-prime crisis or the pressure on prime rates.
All this bad news is bound to trickle down into every aspect of [...]
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The Isle of Man Space Industry Group’s end-of-year dinner was an event attended by members of the Island’s space sector as well as many visitors from as far afield as the USA, Russia and France.
I was delighted to be invited to share the evening with, among others, a bona fide NASA astronaut and the dean [...]
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Anyone who picks up a newspaper these days knows that the much-hyped social networking site Facebook is a lot of fun, addictive, a security risk and a productivity suck. Yes, it has been called all these things.
But, as its membership continues to grow, there is one important fact about Facebook that makes it increasingly important [...]
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There was a time when the term geek was seen as derogatory and was certainly not meant as a compliment. It was usually applied to people who demonstrated few social skills, regardless of their level of intelligence, or those who were enthusiastic about a particular subject — typically related to science and technology.
But, as is [...]
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There is the dawn of a new era in the Isle of Man. It is the dawn of the Quad-Core processor from Intel.
Actually, these processors were originally launched late last year, but to my knowledge they were not widely available in the Isle of Man until recently when more than 40 new servers based [...]
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I try not to write about Google all the time, I really do.
There is so much news coming out of the company that I could write a Google column every week if I wanted to. But the whole world covers Google and I try to avoid writing about them so that I can offer something [...]
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Filed under: public relations
While at jazz guitarist Martin Taylor’s Isle of Woman show at the Villa Marina in Douglas, I found myself sharing a table with Christopher and Lynne Gumbleton from thebestof and we got talking about social media.
Thebestof is an online business directory and community website franchise. The sites promote more than 65,000 SME businesses, providing an [...]
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Remember those first mobile phones back in the 80s? How cool we all thought we were walking around with handsets the size of bricks, only heavier. I love the tiny little mobile that I have now - it fits in the palm of my hand.
Whenever I have to run between Terminal 2 and Terminal [...]
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Filed under: public relations
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